Planning director: Katie Danh
Account executive: Duy Luu
Senior copywriter: Ha An
Art director: Tram Maru
Designer: Phat Nguyen
The brief
The challenge
None of team members is gamer so we find really hard to understand the insight and define the product role. As senior copywriter, I had to join many Facebook groups of gamer to follow what they'd been discussing and try to see thing like gamer. After researching for a while, I found an activity that matched for them which was mini game league in gaming group for anyone to improve.The idea
The execution
.jpg)
Không có nhận xét nào:
Đăng nhận xét